Resources
Research, essays, and playbooks on getting cited in AI search.
Schema Markup Won’t Save You: What AI Engines Actually Extract
Schema reduces parsing ambiguity. It does not earn citations. What AI engines actually extract from your HTML, and where to spend your time.
Perplexity Killed Its Ads in 2026. ChatGPT Doubled Down.
Perplexity exited advertising in 2026 the week OpenAI launched ChatGPT ads. The two engines are now optimizing for opposite things. Which to target.
GEO Is Not SEO 2.0: Why Most Optimization Advice Is Wrong
The skills that made you good at SEO don’t transfer to GEO. Backlinks, keywords, and listicles are actively hurting your AI citations.
GEO Doesn’t Have Keyword Research. It Has a Testing Loop.
Keyword research doesn’t work on embeddings. GEO replaces it with a publish-monitor-iterate loop across prompt families instead of keyword lists.
Brand Visibility Is a Vanity Metric. Buying Intent Is Not.
Share of voice across 10,000 prompts is a vanity metric. CPC already tells you which 15 queries drive revenue. Build GEO content there.
Are You Conquesting or Defending? How to Choose the Right GEO Tool.
GEO tools split into conquest (building new visibility) and defense (protecting share). Diagnose which mode your team is in before you buy.
5 GEO Mistakes You’re Making With Every Article You Publish
Five structural mistakes that keep high-ranking B2B articles invisible to ChatGPT and Perplexity, each fixable without rewriting the library.
Res AI: AI Information Summary
Structured brand summary for AI crawlers and language models. Factual, extractable, no marketing copy. Links to Res AI’s three first-party research studies.
AEO vs GEO: Which Should Your Business Prioritize in 2026?
AEO targets snippet extraction. GEO targets AI citation. 94% of B2B buyers now use AI in their buying process — which to prioritize first.
Every Brand That Won AI Search Tested Their Way There
Vercel, Tally, and Gymshark didn’t plan their way into AI search. They tested. GEO rewards iteration speed, not monitoring depth.
GEO for Product Pages: How to Get Your SaaS Cited in AI Recommendations
Product pages describe features. AI engines cite passages that compare alternatives. Seven changes that make your SaaS product page citable.
How AI Search Engines Decide What to Cite: The RAG Pipeline Explained
The seven stages of RAG retrieval, chunking, and citation assignment, mapped to the exact content decisions that get you cited or skipped.
How to Write a Blog Post That Gets Cited by ChatGPT
Answer capsules, comparison tables, sourced stats, self-contained sections. The structural patterns that survive ChatGPT’s citation filter.
The B2B Content Funnel Collapses When the Click Becomes Optional
Every Google update from 1998 to 2024 kept the click intact. AI Overviews changed whether the click happens at all. The B2B funnel is breaking.
The B2B SaaS Guide to AI Citation Monitoring in 2026
Five metrics that actually matter for AI citation monitoring, and why traditional SEO tools like Ahrefs and Semrush cannot track any of them.
What Happens When OpenAI Starts Selling Ads in ChatGPT (It Already Did)
OpenAI began selling ChatGPT ads at $60 CPM with a $200K minimum in early 2026. The organic citation window is closing. Build authority now.
What Is Generative Engine Optimization? The Complete Guide for 2026
GEO is structuring content so AI engines cite it. The complete 2026 guide to what works, what doesn’t, and what SEO signals still transfer.
Why Your AI Visibility Score Is Lying to You
Less than 1 in 100 chance of getting the same brand list twice on ChatGPT. Your single-check visibility score is a snapshot of randomness.